RE: Yup. The nfl did it because they had virtually 100% of
Posted on: April 26, 2017 at 20:50:41 CT
o'lineydisciple MU
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I remember hearing that the strategy of the NFL marketing to women was not for the women themselves. It was so those women would allow their sons to play football as youth in the face of concussion-related news.
Play football as youth...and become part of their male audience into adulthood.