BTW, this isn’t a “belief”
Posted on: September 19, 2019 at 02:37:36 CT
zodiac6 JC
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Do some research into social media auditing.
The tools are out there.
McKinney obviously has some bot followers, as every account does. Anyone who spends in the social advertising space understands this, and they know how to identify inflated accounts. The tools to do this are readily available for those who know where to look.
McKinney’s account is inflated at pretty much the exact rate you would expect of an average account of his size (and at the same rate as kansas’ account, btw), via normal bot activity. His numbers aren’t artificially inflated. He legitimately has significant Instagram following.
Which, again, makes total sense if you understand how people actually engage with social media and look at the things that have driven traffic to his profile.